At Snapchat, I worked on high impact creative across the Bitmoji ecosystem, blending illustration, brand design, and digital storytelling. My role focused on developing engaging visual assets that connect with millions of users globally, while maintaining consistency within Snapchat’s playful and highly recognizable brand.
From concept to final execution, I helped craft experiences that feel expressive, human, and culturally relevant.
Here's what the process looked like developing Bitmoji stickers.
Bitmogifs
Bitmo-gifs were introduced to bring motion to previously static stickers, adding a new layer of expression to the platform. This project gave me the opportunity to explore animation while collaborating closely with the team to develop simple, fun, and highly shareable content.
Bitmoji Sticker Designs
This was easily one of the most fun parts of my time at Snapchat. A couple of times a week, we’d jump into quick brainstorm sessions called Bitmojams. We had 15 minutes to come up with anything we wanted, usually inspired by prompts or current events. It was fast, creative, and a great way to generate fresh ideas.
I went on to create hundreds of expressive Bitmoji stickers seen and shared by millions on Snapchat, turning everyday reactions into fun, relatable moments people actually want to send.
Here are a few Bitmoji stickers I worked on:
Snapchat+ profile background
Snapchat Chat Reactions for Whatsapp